AI Agent for Instagram Customer Conversations
MsgMaven reads every enquiry, understands what customers want, replies where you've approved it, flags opportunities and brings your team in when they're needed.
Read. Understand. Reply. Escalate. Never lose a serious enquiry.
Official integration with the Instagram Messaging API.
Responds to customers who message you first. No mass marketing, scraping or unsolicited messaging.
347
messages read
126
Agent replies
17
escalated
- 10:42Classified a price enquiry
- 10:42Replied with your verified price list
- 10:43Detected purchase intent
- 10:43Escalated a customisation request to your team
Example activity
Customers don't wait
- Messages arrive through DMs and comments, all day.
- The same questions repeat — price, size, delivery.
- High-intent enquiries get buried under small talk.
- Replies are slow or inconsistent when the team is busy.
- Serious buyers quietly move on.
How your MsgMaven Agent works
Agentic AI built for customer conversations: a loop that acts only within the rules you set.
Observe
Reads every Instagram DM and comment the moment it arrives, with the customer's history.
Understand
Works out what the customer wants — price, size, delivery, booking — and how ready they are to buy.
Decide
Chooses to reply, draft, classify, escalate or wait, within the rules you set.
Act
Sends Agent Replies to approved, standard questions and comments. Drafts everything else.
Escalate
Brings your team in for complaints, custom requests and anything it isn't sure about.
Learn
Answers only from your verified business knowledge — it gets better as you add and confirm answers.
What your AI Agent does
Reads inbound messages
Every Instagram DM in one organised inbox, in real time.
Understands intent
Classifies each enquiry using a taxonomy that adapts to your type of business.
Answers from your knowledge
Uses your catalogue, FAQs and policies — never invents prices or stock.
Replies to approved scenarios
Greetings, price, availability and delivery questions, only when you switch it on.
Handles Instagram comments
Classifies comments and replies publicly where your comment rules allow.
Identifies buying intent
Scores leads and surfaces customers who are ready to buy.
Flags missed opportunities
Spots buying-intent enquiries that waited too long, with the reason why.
Escalates complex conversations
Hands judgement calls to your team instead of guessing.
Connect Instagram and see what your customer conversations are telling you
Right after you connect, MsgMaven reviews your last 7 days of DMs and comments and shows where your AI Agent can start helping: how fast customers got a reply, the questions you answer again and again, buying-intent enquiries that slipped through, and how much your Agent could handle.
Get your AI Agent AuditWe analysed 843 customer interactions from the last 7 days.
12m
median first reply
27
missed opportunities
64%
of questions repeat
58%
could be handled automatically
Example audit. Yours is built from your own Instagram history.
AI handles repetition. Your team handles judgement.
Your Agent isn't here to replace your team. In Assist mode it reads, classifies and drafts while a person sends. In Guarded Auto it also answers the safe, standard questions you approve — and escalates orders, payments, complaints and anything it isn't sure about. You always see which mode is on.
What MsgMaven does not do
MsgMaven is built strictly for inbound customer support and enquiry management. It is not a growth-hacking or outbound tool.
Businesses can only use MsgMaven with their own connected Instagram professional accounts.
Built first for Instagram sellers
Boutiques, kids couture brands, fashion sellers, jewellery stores, gifting brands, and Instagram-first sellers get non-stop questions about price, size, availability, delivery, customization, and payment. Your MsgMaven Agent understands these enquiries out of the box, answers the standard ones and hands the rest to your team.
See the Instagram seller workflowCustomer
“How much for the peach lehenga? My daughter is 4.”
Agent Draft
“Sure 😊 Please share the screenshot or name of the outfit, the child's age, and your delivery city. I'll confirm price and availability.”
Ready for more enquiry-led businesses
The same AI Agent adapts to any business that converts customers through Instagram conversations.
Instagram Sellers
For boutiques, kids couture, fashion, jewellery, gifting, handmade products, and D2C sellers.
Explore Instagram sellersAppointment Businesses
For salons, clinics, coaches, tutors, consultants, spas, wellness centres, and fitness trainers.
Explore appointment businessesLocal Service Businesses
For restaurants, cloud kitchens, agencies, repair services, local vendors, and service providers.
Explore local businessesHigh-Intent Sales Teams
For real estate, education admissions, advisory services, premium services, and investment enquiries.
Explore high-intent salesMeta compliance & official integrations
MsgMaven uses the official Instagram Messaging API. Each business connects its own account and grants its own permissions. We store data securely, support disconnection at any time, and provide a working data-deletion endpoint.
- Own-account connection
- Official Meta permissions
- Encrypted access tokens
- Webhook signature verification
- Data deletion callback
- Disconnect account option
- Privacy policy
- Terms of service
- Acceptable use policy
- No mass marketing or scraping
Put your Instagram enquiries on AI Agent mode.
3-day free trial. No credit card required.
Starter
₹799/month
1,500 enquiries per month
Growth
₹1,499/month
10,000 enquiries per month
Pro
₹2,999/month
30,000 enquiries per month